Refreshing Articles for
Businesses and Developers

Got an app idea that solves a real problem? Early users love it, your gut says it can scale — but you're stuck at the classic startup bottleneck: You’ve got the vision, not the product. And building that MVP costs money. About $50,000, to be exact. Not a million-dollar seed round. Not a full VC raise. Just your first real check — to prove this thing has legs.

Olga Gubanova

June 13, 2025

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9

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In 2025, profitable apps are rarely the ones chasing mass downloads. The ones that deliver real return on investment are built with a clear monetization model and a focused audience. We recently worked with a client who built a scheduling tool for private clinics.

Olga Gubanova

June 13, 2025

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10

min read

Most mobile apps never earn back their development cost. But the ones that do? Some turn a $30K MVP into a $300K per year cashflow machine — without investors, without a massive team, and without coding the next Instagram. So what separates these two outcomes?

Olga Gubanova

June 13, 2025

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10

min read

When founders say they’re starting with a free app, it often sounds like a smart growth play — remove the friction, get traction, monetize later. But the big question is: how do free apps make money — without relying on ads or scale?

Olga Gubanova, Tech Copywriter at Ptolemay

June 13, 2025

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12

min read

Warby Parker didn’t disrupt eyewear by making better glasses—they did it through better retail software. Virtual try-ons, personalized marketing, and frictionless checkout helped them boost customer retention by 85%.For tech startups entering retail, the right software is essential, not optional.

Olga Gubanova

June 13, 2025

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11

min read

The IoT app development market is growing fast. Not just in terms of smart toasters and pet trackers, but in logistics, healthcare, retail, manufacturing, and yes, even your next startup. The number of connected devices is expected to reach over 29 billion by 2030. That’s a giant opportunity — if you know how to build the right thing.

Olga Gubanova

June 13, 2025

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11

min read

In 2018, Uniswap launched with less than $50,000 in grant funding. No CEO, no sales team, no flashy launch. Just a smart contract on Ethereum and a simple idea: swap tokens without trusting anyone. By 2021, they were processing over $1B+ in daily volume, with zero centralized infrastructure.

Olga Gubanova

June 13, 2025

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12

min read

The FinTech industry is vast, but not every segment offers the same potential for growth and profitability. Some niches are highly competitive, requiring significant investment, while others remain underdeveloped, presenting opportunities for disruptive startups.

Olga Gubanova

June 13, 2025

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12

min read

How much you earn per download aka revenue per download or RPD depends a lot on your app’s type and how you plan to make money. Here’s a quick rundown based on 2025 data from places like Statista, and our own experience

Olga Gubanova

June 13, 2025

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11

min read

Picture this: You validate your SaaS idea in just two days, not two months. Your pitch deck practically builds itself in a few hours, impressing investors instantly. When it comes time to figure out what your MVP will cost, you have detailed estimates, tech stacks, and timelines at your fingertips—in just three minutes—thanks to AI solutions.

Olga Gubanova

June 13, 2025

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10

min read

Two startups, two visions—one thriving, one barely surviving. What made the difference? One bet everything on an in-house team, spent a year in development, and burned through nearly $1 million—only to realize they needed $5 million more just to acquire users. The other..

Olga Gubanova

June 13, 2025

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9

min read

In 2021, a fast-growing SaaS startup had a breakthrough opportunity—a $100,000 contract from an international client who wanted to pay in USDT (Tether). Unprepared to accept crypto payments and concerned about volatility and compliance, the startup..

Olga Gubanova

June 13, 2025

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11

min read